Recently I've been working on a wellness app onboarding. Here are two different directions I'm ex...Recently I've been working on a wellness app onboarding. Here are two different directions I'm ex...
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Both looks great at design and feels accesible while pishes me to engage. Whilst second option isn't bad, i didn't feel the simplicity and act of engagement on that one. So i will go with the option B
Went with Option A, the encouraging line at the bottom does more for retention on day one than a bigger hero number. New users need reassurance before they need precision.
as a user of fitness apps for years, i had to go for option a! i think highlighting the numerals together makes them clearer to the viewer, showing that the app erases any potential for confusion in asking them to register chart info primarily. great work!
Iβm currently working on a branding project for Massage & Mocktails β a concept built around couples learning massage together in a relaxed, social atmosphere.
These are two early, black & white directions from Stage 2 of my branding process, before moving into color, typography, and the full visual system.
The interesting part?
My client chose Concept 1. I chose Concept 2.
Now Iβm curious what other creatives think.
Which direction would you choose β 1 or 2? And why?
Sometimes the most interesting part of branding is seeing how differently a client and a designer respond to the same brief.
Concept 2 for me. That interlocking figure mark reads as two people meeting, which is the actual brief here, so it gives you more to build a system on. Concept 1 is the safer, more literal pick, which is usually why clients reach for it.
Detailed layout entails a guide to help users create strong passwords. Not everyone is good at crafting passwords, and this approach can makes them find it easy to remember.