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LUNE - Logo Design / Brand Identity. The goal was to create a premium beauty brand that feels both modern and timeless—blending celestial symbolism, elevated design, and intentional self-care into a cohesive brand world.
LUNE - A luxury beauty brand concept inspired by the moon and the power of ritual. I created the brand identity, packaging system, product visualizations, website design, and creative direction, crafting a cohesive visual world centered around transformation, elegance, and intentional self-care.
I have recently been researching the origin of life, a true mystery we still seek the answer to, and was inspired by that search when making this ad.
I chose Nike for Morphic’s challenge because throughout the evolution of sport, they have been iconic, leading the charge into the...
Led art direction and visual strategy for WuːuM from concept through launch and iteration, designing the visual identity and overseeing its translation across physical space, digital platforms, and launch materials for a new creative community hub.
