A client came to us stuck... every time they edited their Kajabi newsletter, it changed every single issue at once
@Kajabi isn't built for newsletters. We rebuilt the whole thing using 3 of its systems in a way they were never meant to combine. Landing pages per issue. Course...
Still surprised how often platform choice comes before content strategy in web projects
Framer, Webflow, WordPress... all solid
All wrong for someone
The SEO ceiling on Framer is real for content-heavy builds. Most people find out after they've already committed
What's the platform...
I watched a client run the same ad for 3 months and wonder why it wasn't converting
The budget was fine
The product was solid
The formula was wrong
Every ad that actually works follows 5 steps... hook, problem, proof, offer, CTA Most brands skip straight to the offer. Thats...
Most TikTok content fails before anyone outside a small test batch ever sees it
The algorithm runs a staged test... small audience first, measures completion and shares, decides whether to push further. Followers have almost nothing to do with it
What i have noticed working on...
We once audited a site spending £3,000/month on ads with a 74% bounce rate. Every visitor leaving. Every pound wasted
The site looked fine honestly. That was the problem... it looked fine but asked visitors to do nothing specific. No clear offer. No urgency. No single next step
...
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