Same email. Same list. 2 subject lines. 21 points of difference 1st version said what the email w...Same email. Same list. 2 subject lines. 21 points of difference 1st version said what the email w...
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Same email. Same list. 2 subject lines. 21 points of difference
1st version said what the email was about. 2nd made the reader feel they were already missing something. Same content inside. Completely different result.
Abandoned cart emails are the most underused sales tool for stores. What do you send first in the sequence: a plain reminder, or a nudge with social proof?