Paul Iheabunike
Data Analyst & Backend Developer | Python, Django
New to Contra
Paul is ready for their next project!
Montana Inc. Marketing Campaign Analytics 2023. An Excel dashboard analysing marketing performance across Facebook, Instagram, and Pinterest channels for campaigns run across Birmingham, London, and Manchester. The report tracked total conversion value of £1.73M against a total...
FBI Crime Data Analysis. A Tableau report analysing 638,454 crime incidents across the United States, covering perpetrator and victim demographics, weapon usage, solve rates, and geographic distribution. Key findings included a 70% overall solve rate, handguns as the most used...
Montana Inc. Employee Performance and Productivity Analytics. A Power BI analysis of a 100,000 employee workforce covering performance, productivity, salary distribution, and resignation trends. Key findings included a 10% resignation rate concentrated among long-tenure...
Airline Loyalty Program Analytics. A Power Bl case study analysing 17,000 customer profiles and 87,000 flight records to identify cancellation drivers and retention risks. Key findings included a concentrated churn spike at month 8, mid-to-top tier members accounting for 78% of...
