Paola Martinez
Creating modern, fully responsive digital experiences.
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Veló Cafetería is a landing page created as a fictional web development project for an Arab-inspired coffee shop looking to promote a special event and showcase its brand identity. The goal was to craft an engaging visual experience that combined an editorial aesthetic with...
Cyanotype Atelier is a conceptual artisanal fashion brand that employs the cyanotype technique—a photographic process using sunlight and natural chemistry to create unique, one-of-a-kind garments.
The challenge: To design a landing page that captured the brand’s artisanal and...
Mockup of how I envision the Hünchen landing page 🍔💻
I drew inspiration from the retro vibe that defines their brand—a fun, modern personality with a strong visual identity. The goal was to translate that essence into a digital experience that connects with all kinds of...
Designed a UX/UI fintech mobile app focused on expense tracking and personal financial goals. The project includes 5 wireframes and a complete design system aimed at creating a simple, intuitive, and user-centered experience.
Key features include expense monitoring, goal-based...
I designed a website concept in Figma for a fictional "happy brownies" brand, focusing on creating a fun, immersive experience with a strong visual personality.
The goal was for the site to convey a quirky, creative, and unique vibe from the very first moment; that’s why the...
