My step-by-step holistic approach to this project

Discovery call: Asked clients about the issue they are facing and how I could help.

Taking action: After I learned that their website has not been optimized for the last 12 months, I realized that they need a site audit and the following is the process

Website Architecture: I evaluate the client's website's structure. Making sure that search engines can easily crawl and index their pages.

Identifying and Fixing Technical Issues: From broken links to duplicate content, I uncover issues that could be harming the site's SEO performance.

Speed and Performance Tuning: Speed is not just a convenience but a ranking factor. I checked the load speed of the client's website

Mobile Optimization: I assessed the mobile responsiveness and usability, ensuring that the site delivers a seamless experience across all devices.

Content and Metadata Optimization: Analyzed content and metadata for optimization opportunities, ensuring that client pages are targeting the right keywords and that meta tags (including titles and descriptions) are effectively written to drive click-through rates.

I used Semrush and Moz to perform this task seamlessly and effortlessly.