ARK Simplify · Brand identity
Mufaddal Aurangabadi
ARK Simplify · Brand identity & motion
A ship's wheel, a sunrise and an arch, folded into one mark for a construction estimating & bookkeeping firm.
The wheel: they steer every project.
The rays: clarity in every number.
The arch: structure you can build on.
Mark, colour, signage, site wear, stationery and the live website, all in 17 seconds.
Which did you see first, the wheel or the arch?
Like this project
Posted Oct 17, 2026
ARK Simplify · Brand identity & motion A ship's wheel, a sunrise and an arch, folded into one mark for a construction estimating & bookkeeping firm. The wh...
