Skylane - Social Media Branding
Yash Bhakte
Client - Skylane | Atlys
Agency - Aflog | Content Marketing Agency
Services - Social Media Branding, Design, Social Assets, Brand Guidelines, Templates Design
About the client
SkyLane is a technology startup that works with governments to enable seamless travel across countries. We have built cutting edge technology products that streamline short term travel and immigration related processes for governments, while offering travelers a delightful experience.
Challenge faced
Defining a distinct style
Image generation consistency
Functional clarity in communication
Brand recall + solution offerings
Product visualisation
Our Solution - We trained a bot for over 150 hours to streamline every step — building a standardized system that leaves no room for error.
Our Solution - We trained a bot for over 150 hours to streamline every step — building a standardized system that leaves no room for error.System Thinking
Skylane isn’t just a brand — it’s a system.
We created templates for documents, email comms, and landing pages that could be reused across 50+ countries with just minor variations — no redesign required.
It wasn't just about designing the posts,
Built a scalable design system that adapts seamlessly across all social platforms
Created AI-generated visual assets that feel consistent, premium, and distinctly Skylane — no stock visuals, no filler templates.
Developed a visual identity that balances authority and elegance — making something bureaucratic feel effortlessly personal.
Every design choice — from typography to spacing — served clarity. Users know where they are, what’s next, and what’s needed.
The result? A frictionless, modular design system that makes moving across borders feel as smooth as scrolling.
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Posted Apr 24, 2025
Led the visual identity, developed a scalable design system, and shaped Skylane’s futuristic yet human brand for seamless communication
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Timeline
Jan 1, 2025 - Feb 15, 2025
