An e commerce store built

An e commerce store built for a Togo based secondhand clothing brand, designed to sell wholesale fripperies online in the two languages its customers actually speak.

The Challenge: ReWear Clothing was selling secondhand and wholesale fripperies entirely through Instagram and TikTok, a business built on volume, real inventory turnover, and a French speaking customer base with English speaking buyers mixed in. Selling through social alone meant no real store, no reliable checkout, and no dependable way for customers to get order confirmations by email.

The brief: a full storefront that could carry hundreds of products, switch cleanly between French and English, accept payment directly, and make sure every order actually reaches the customer’s inbox.

The Approach: We built the storefront from the ground up on the Bricks page builder: a custom homepage and about page to give the brand a real presence beyond social media, a store page built to hold dozens of categories and grow toward hundreds of products, and single product, cart, and checkout pages designed for how a wholesale and secondhand buyer actually shops, browsing in volume rather than one item at a time.

Since the customer base spans French and English speakers, we built a language switcher with French as the primary language, so the store speaks to its core Togo market first without shutting out English speaking buyers. Payment gateway integration handled transactions directly on the site, and SMTP was configured properly so order confirmations, receipts, and account emails land in the inbox instead of getting lost or flagged as spam.

The Outcome: ReWear Clothing launched with a complete storefront: a homepage and about page that establish the brand, a store built to scale past its first 30 categories, checkout that works, a language switcher that meets customers where they are, and email deliverability that actually holds up.

The website is great. I really like what you came up with at the level of : HOW WE WORK

Rewear Clothing Team