Project completed as part of

Project completed as part of my work at a B2B marketing agency for a restaurant technology client.

I conducted ICP-based company research focused on restaurants in the US market. My work included identifying relevant restaurant businesses, validating them against project criteria, finding key decision-makers, sourcing business contact information, and preparing clean, qualified prospect data for outbound campaigns.

This project gave me hands-on experience researching the hospitality and restaurant technology space at scale while adapting the research approach to different restaurant types and ICP requirements.