Optimized Business Model for Real Estate Media Company

Alex Harman

Client Background

Real Estate Media Business started early in 2021 and is based in New York, US. They provide pictures and videos to Real Estate Agents, in order to assist them in their Property Listings.

Key Project Objectives

Deep dive existing processes
Demonstrate what a business model should look like
Analysis on future plans
The following areas were explored and analysed as part of understanding their existing processes and how to optimize their business model:
Stakeholders
People
Business Activity & Operational Processes
Performance Review
Marketing
Financials
Communication Channels
Competitor Analysis

Key takeaways

Diversifying and expanding their client base
Building relationships with their prospective clients and lead generators
Methods were proposed in order to fully optimise their business model
Cost/Benefit analysis indicated feasibility of implementing future plans, such as Drones, aerial imagery, 3D (360 degree) Virtual Tours and Virtual Reality

The clear way it was organized helped me break it down into different steps and gave suggestions throughout. It gave me insights into other parts of the business. I would recommend your services to anyone struggling to get a direction with their business because you lay it out clearly and make it easier to see what needs to be focused on.

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Posted Feb 27, 2022

Provided consulting to help build and optimize a Business Model for the client

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