Alma Aurelia
YouthSpeak Forum powered by AIESEC is an event that empowers young people to understand how they can contribute to the SDGs through short and powerful talks and sparks interest in self-development through skills-building workshops.
YouthSpeak Forum Indonesia 2019 Logo
Youth Speak Forum is a form of realization held by AIESEC Indonesia
Campaign & Social Media Planning
Hashtag: #TimeToSpeak #LevelUp #LiburanBerfaedah (translated from Indonesian: #UsefulHoliday). We held Action Campaign #TimeToSpeak to make the audience speak up their thoughts of the SDGs they support. We were also prepared the twibbon for this campaign. We used MailChimp for email marketing.
Email Marketing with MailChimp
I planned the creative and interactive post weekly also wrote the caption. We made it interactive by putting the call-to-action with tagging their friends that related to the post. I also made ‘Bucketlist Template’ on Instagram Story so, everyone can save and repost. Other than that, I made an interactive quiz concept by guessing the city of YouthSpeak event was held by Emoji!
Instagram Challenge #AkuSetelahSMA
#AkuSetelahSMA (translated from Indonesian: #MeAfterHighSchool). I made this to triggered the audience to make their own impact to others through their story after high school.
I've been working closely with the graphic designer and also helping to design event branding.
Lanyard
Name Card
Certificate
Event Booklet
Overall, I was responsible for developing and implementing Social Media strategy through creative campaigns and challenges in order to increase YouthSpeak Indonesia's online presence and improve YouthSpeak marketing and sales efforts, collaborating with National Coordinator and Graphic Designer.
2019