Éclaté | Visual identity & Packaging

Welcome to Éclaté, where we master the art of blending past and future in interior design. Our modern pieces exude the allure of antique treasures, creating a unique, timeless elegance for your living spaces. Redefine your home with Éclaté, where vintage and contemporary seamlessly unite.

Eclaté is a visionary interior design studio that bridges the elegance of classic interiors with a refined modern twist. Specializing in transforming timeless design elements into contemporary masterpieces, Eclaté’s mission is to blend the charm of the old with the sophistication of the new, creating spaces that are both unique and elevated. After a thorough brand analysis, including market positioning and competitor review, we developed a visual direction that embodies Eclaté’s blend of traditional and modern aesthetics. Our design approach balances classic motifs with contemporary elements, creating a cohesive brand identity that reflects Eclaté's sophisticated and transformative vision.

Goals/Requirements: • Brand Strategy • Creative Direction • Brand Identity Design • Social Media Direction

Process🛣

We started with an in-depth client questionnaire to understand everything about the brand and how it all started.

I started researching the brand's market to create a strong brand positioning.

Developed brand's personality and existence (mission, vision, values, tone of voice, purpose, story, etc.)

Creative direction for the brand that resonates well with the brand's target persona.

Designing a solid visual identity that delivers our brand's message and connects perfectly with our target market.