SEO Content Creation Automatisation

A client with a busy schedule needed to maintain fresh content on his website and social media while optimizing for SEO. The challenge was to generate substantial and relevant content without requiring the client's constant involvement.

The main challenges included creating a large number of service-specific pages and generating high-quality articles for the client's website and social media, all while ensuring consistency with the client's writing style without taking up too much of the client's time.

WordPress Service Page Automation: I developed a WordPress service page template and used Make.com to automate the duplication and customization of these pages. This process involved generating AI-driven content to create over 60 distinct service pages tailored for SEO.

Airtable Dashboard for Article Ideas: I created an Airtable dashboard where the client could jot down article ideas briefly. An automation using Make.com then expanded these ideas, fleshed them out in the client’s style, and published the polished articles to his WordPress site and social media platforms, including Facebook, Instagram, and LinkedIn.

Time Efficiency: The client could generate content with minimal time investment.

Enhanced SEO: The automated service pages and well-crafted articles improved the website's SEO and search engine rankings.

Improved Engagement: Regular content updates enhanced the client's online presence and engagement across multiple platforms.

This comprehensive solution allowed the client to maintain an active and engaging website and social media presence effortlessly, optimizing SEO and boosting overall digital footprint.