Creaitiv Logo Design Case Study

Creaitiv Logo Design & Icons

In 2024, while working with UL-UX Studio, I had the opportunity to design the logo and icon set for Creaitiv App and prepare the brand book template provided by UL-UX Studio. My process always begins with a deep analysis of the client’s brief, identifying key objectives by highlighting bold keywords that define their vision for the brand. I explored multiple sketch concepts, refining them into precise vector designs before presenting them to the client. This project went through three revision stages before achieving the final approved brand identity.

The Creaitiv App logo design combines simplicity and innovation, encapsulating the brand's essence of creativity and AI-driven insights. The logo features a bold and minimal C-shaped mark, subtly integrated with a negative space easel canvas, symbolizing the connection to creativity and art. At the core, a negative space element represents the idea of transforming creative insights into actionable outcomes. The small dot at the end of the C signifies the AI component, emphasizing the technological foundation of the brand. Designed with a unique and clean aesthetic, this concept aligns with the client’s vision of combining creativity with modernity and innovation. Each stage of the process involved thoughtful exploration to ensure the final logo met the client's expectations for uniqueness and simplicity.

For the Creaitiv App icon set, I began by researching and sketching ideas to ensure each icon was unique and aligned with the brand’s modern, innovative design. The sketches were refined into clean, vector-based icons that represent key app features like tags, dashboards, creative briefs, and shared reports. Designed with consistent line weights and proportions, the icons enhance the app’s functionality while seamlessly complementing the overall branding, creating a cohesive and professional visual identity.

Also to complete the design case study I make logo animation

If you need logo design, icon sets, or a complete branding solution that brings your vision to life and sets your brand apart, feel free to reach out. Let’s create something exceptional together!