"This project explores a user-centered approach to creating a decentralized crowdfunding platform for social enterprises using blockchain technology. The design aims to promote transparency, minimize bureaucracy, and increase user engagement and trust while addressing potential challenges related to decentralized funding models"

In creating a decentralized crowdfunding platform on the blockchain, we aimed to reduce bureaucracy and restore trust in social enterprises. The problem was the lack of transparency in the traditional funding process, leading to a loss of trust among donors. Our solution was to develop a platform that champions transparency, trust, and user-centered design. With personalized project discovery, clear communication, and secure transactions, our platform empowers users to support causes they care about with confidence.

Develop a user-friendly interface that simplifies the crowdfunding process for social enterprises and project creators, reducing bureaucracy and increasing efficiency.

Implement blockchain technology to enhance transparency and security, thereby increasing user confidence and trust in the platform.

Establish the platform as a go-to destination for individuals and organizations seeking to support social enterprises and causes through crowdfunding.

We researched user needs to create a decentralized crowdfunding platform that champions transparency, communication, and ease of use. Our competitive analysis and iterative design process led to a blockchain-based platform that empowers users to invest in social and environmental causes and entrepreneurial projects. By using wireframes, prototypes, and usability tests, we ensured the platform was user-friendly and met our users' needs.

Homepage

-Project Detail, Projects Donated & About Page

-Project Detail, leaderboard & Start a campaign page

Conduct user research throughout the design process to ensure that the platform meets the needs of the users.

Increased user trust and engagement: By focusing on transparency, trust, and user-centered design, the crowdfunding platform may attract more users and retain them for longer periods of time.

It's important to not only conduct user testing but to also speak with users who have already interacted with the platform to understand their pain points and reasons for not fully engaging with the platform.

Positive social and environmental impact: By supporting social and environmental causes, the platform may help to drive positive change in the world and encourage more people to get involved in causes they care about.

When communicating the platform's features and benefits to potential users, prioritize the most important and impactful ones to convince them to use the platform.

Incorporate social proof such as real images and reviews to build trust and credibility with potential users.

Analyze data to identify areas of the platform where users are dropping off and use customer feedback to iterate and improve those parts to increase conversion rates.