Fintech Mobile App UI/UX Design
Shubham Ranga
User Researcher
UX Designer
Product Designer
Figma
Notion
ProtoPie
Designed a Fintech, Anchored on user trust
This work was done for Wint Wealth, which is a Fintech startup based in India.
Check it out at: https://www.wintwealth.com/
Project Overview
Worked at Wint Wealth, focusing on major design projects including an app redesign, establishing design system foundations, and developing a referral program.
Role and Responsibilities
Product Designer: Responsible for leading and executing key design initiatives to enhance user experience and streamline design processes.
Key Tasks and Contributions
App Redesign:
Led the complete redesign of the Wint Wealth app, aimed at improving user experience and interface aesthetics.
Addressed usability issues, incorporated user feedback, and implemented new design trends to create a more intuitive and visually appealing app.
Collaborated with cross-functional teams to ensure the redesign aligned with the company's strategic goals and user needs.
Design System Foundations:
Established the foundational elements of a design system to ensure consistency across the app and other digital platforms.
Developed a comprehensive library of UI components, patterns, and guidelines to streamline the design and development process.
Facilitated better collaboration between design and development teams by providing clear and reusable design assets.
Referral Program:
Designed and implemented a referral program to drive user growth and engagement.
Focused on creating an easy-to-use referral process, with clear incentives and tracking mechanisms.
Outcome
The projects resulted in a significantly improved app with a user-friendly interface and consistent design language. The design system foundations streamlined the design and development workflow, while the referral program successfully increased user engagement and growth.
Key Skills Utilized
User Experience (UX) Design
User Interface (UI) Design
Design Systems
User Engagement Strategies
Cross-Functional Collaboration
This work at Wint Wealth highlights my capability to drive major design initiatives, improve user experiences, and contribute to the overall growth and efficiency of the product.
