The CRO agency working with them was seeking a new, premium Listicle design that they could use to test multiple versions of the copy they had created.

The main objectives of this project were:

Increase the premium feel of the product.

Let people buy directly from this page.

Create a custom buy box that features all versions of the product and dynamically updates based on the selected variant.

Shopify: Powered the backend, from where the product prices and variants were dynamically imported.

Replo: The app we used to create and develop the design, which allowed us to create a custom buy box importing prices, variants, and product images from Shopify.

Agency Collaboration: Worked closely with the CRO agency’s founder to fully capture and execute their vision.

These are the main elements we included in the design:

PR logos of the magazines they were featured in recently.

The main copy of the page, with supporting images and GIFs.

UGC videos of their most loyal customers.

A custom Buy Box that updates based on the selected product variant and color.

A custom “Size Guide” to help women choose the perfect size easily.

An FAQ section to answer visitors' main questions before they leave the page.

Our collaboration transformed the copy (text) created by the CRO agency we collaborated with into a premium Listicle design with an engaging, interactive Buy Box.

Their vision was brought to life with high-quality images and a premium-feel UI design.

Leveraged Replo’s features and interactions to improve the user experience and help the customers find the perfect size of the product.

The new design allowed them to test multiple versions of the same copy to identify which benefits were most appealing to their audience and scale their advertising spend.