Landing Page Design by Andrea TamLanding Page Design by Andrea Tam
Built with Replo

Landing Page Design

Andrea Tam

Andrea Tam

Chalk Performance Training LP
Chalk Performance Training LP

Chalk Performance Training - Landing Page

Project Overview

Ryan from Calk Performance Training was looking to test new Landing pages to beat the performance of their current homepage. The main objectives of this project were:
Design a new landing page to test on paid ads.
Highlight the new training programs that have been added recently.
Showcase the 150,000+ success stories and transformations experienced by their customers.
Encourage visitors to start the 7-Day Free Trial.

Software & Tools We Used

Shopify: Their site was hosted on the Shopify platform.
Replo: The app we used to design and develop the page, using their animations and components.
Client Collaboration: Worked closely with Ryan (Chalk Performance Training’s founder) and their advertising agency to fully capture and execute their vision.

Our Approach

These are the main elements we included in the design:
PR logos of the magazines and websites they were featured in recently.
A clear explanation of what their main philosophy is and why it’s better.
UGC videos of their most loyal customers.
An overview of all the new training programs.
The free bonuses included in the 7-Day Free Trial if you start today.
How the free trial works and what to expect.
The reviews and the body transformations experienced by their 150,000+ customers.
Who Ryan is and what his experience is.
Why Chalk Performance Training is different than any other training app.
Answers to the main client questions and objections.
Like this project

Posted Jan 26, 2026

We designed a new page in Replo to showcase their new training programs, highlight their 150k+ success stories, and increase signups for their 7-day free trial.