Quantity AI (Quoting.AI) is a platform that helps businesses automate and streamline their quoting process. Their goal is to remove the friction associated with creating, managing, and approving quotes—replacing slow manual workflows with fast, accurate, and data-driven quoting powered by automation.

My role covered both digital product design and website design + no-code development, while ensuring consistency with the brand identity I previously defined.

To design an intuitive quoting experience that simplifies complex pricing workflows and makes it easy for teams to generate quotes with confidence.

On the marketing side, the goal was to build a high-converting website in Framer that communicates the product’s value clearly, reflects the new brand identity, and drives early sign-ups and demos.

Complex quoting logic: Turning a multi-step, often confusing quoting process into a smooth and predictable digital experience.

Information overload: Users dealt with many pricing variables, templates, and client details, which needed clean hierarchy and structure.

Fragmented brand presence: Before the redesign, the product and website visuals weren’t unified, leading to inconsistent perception.

Explaining a technical product: The marketing website had to simplify a technical AI-driven solution into language founders and operational leads could quickly understand.

Fast deployment constraints: The team needed a clean website delivered quickly, requiring efficient execution in Framer without compromising quality.

Designed a clear quoting workflow that guides users step-by-step, reducing cognitive load.

Created dashboards, templates, and pricing modules with improved structure and readability.

Introduced a visual hierarchy that helps users see what matters first—totals, line items, templates, and actions.

Built a consistent UI system aligned with the brand to create trust and improve usability.

Reduced friction in creating and approving quotes, helping teams work faster.

Designed a conversion-focused website explaining the product simply and persuasively.

Developed the entire site in Framer, ensuring responsiveness, smooth animations, and clear messaging.

Used strong visuals, storytelling, and feature breakdowns to guide visitors toward demos and onboarding.

Created a cohesive brand experience across product and marketing touchpoints.