Aeros Studio | Brand Design and Identity

Brand Strategy Brand Identity Social Media Design Web Design

Aeros Studio is an interior design firm dedicated to curating wellness-oriented corporate and workspace environments. Their entire design ethos revolves around the coexistence of minimalism and color, beautifully complementing each to brighten up and uplift people’s moods, ultimately improving their overall wellbeing.

The challenge was to seamlessly marry the brand’s proposition around creating work spaces that give professionals room to breathe, with their signature style of colorful minimalism. Finding this sweet spot meant that the brand can effortlessly display their unique and unlikely touch, from the very first encounter with their brand.

Where minimalism meets color, Aeros Studio is already ahead of the curve with their unique style. So the identity was thoughtfully crafted to reflect just that. Stylish yet modern fonts, a striking yet pleasing color palette, and interesting shapes all work together to further amplify the brand’s recognition beyond the space it already owns.

The brand mark brings about a subtle image of a bird, calling to mind the lightness and spaciousness one feels as they step into Aeros-made rooms. You’ll notice each shape also hints at each letter of the word AEROS, making the mark one that the brand can truly own.