The Hanging Gardens of Brooklyn, designed and led by Bryce Peterson, is a mobile art installation featuring a 32-foot pavilion and garden, serving as a communal space for creative expression and community care. Partnering with NYC Parks' Art in the Parks program, our initiative fosters community engagement through free artistic and educational programs, supporting local curators with themed residencies. Our goal is to enrich Bed-Stuy's cultural fabric and well-being through community-driven creativity. Bryce Peterson, a versatile artist and engineer, specializes in large-scale interactive artworks, blending digital modeling, fabrication, and traditional materials like ceramics.

As the Creative Director for the closing event, I collaborated with the client to create a stand-out social campaign, which was promoted with unique branding and an organic and paid campaign.

Art Direction and design for the closing event of the pavilion stay at Highland Park. The project consisted of a social campaign and print collateral to promote the event.