This project emphasizes attention to detail, from the typography inspired by retro candy styles to the seamless integration of flavor-specific elements like strawberries, oranges, and peppermint swirls. The result is a cohesive and memorable visual identity that makes GUMMM stand out on any shelf. Perfect for evoking smiles and sweet memories, this design demonstrates my ability to craft engaging, brand-focused visuals with a sprinkle of fun.