Minimalist Visual Identity for KOHi Coffee Bar
Nathalie Guillen
KOHi Coffee Bar was built on the mission to help people slow down, reset, and reconnect through mindful coffee rituals. Its vision is to create a calm, welcoming space inspired by Japanese simplicity and intention.
The brand’s purpose is to offer more than a drink—it’s about creating a moment of peace in a fast-paced world. With that in mind, I designed a minimalist, serene visual identity using clean layouts, muted tones, and soft lavender accents.
The branding avoids clutter and focuses on balance, clarity, and calm—mirroring the experience KOHi aims to provide. This creative direction made KOHi stand out by speaking directly to a design-conscious, wellness-focused audience looking for quiet beauty and purpose in their daily rituals.
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Posted Jul 13, 2025
A vintage, whimsical brand identity for a bakery that blends pastel charm, fairytale vibes, and nostalgic visuals to create a magical, memorable experience.
