Sift — AI Customer Feedback Analysis by Moch Virgiawan Caesar RidollohiSift — AI Customer Feedback Analysis by Moch Virgiawan Caesar Ridollohi

Sift — AI Customer Feedback Analysis

Moch Virgiawan Caesar Ridollohi

Moch Virgiawan Caesar Ridollohi

Sift — AI Customer Feedback Analysis

A web app that turns piles of customer reviews into a ranked list of what to fix first.
Launch video: 48 customer reviews, sorted into what to fix first.

The problem

Product teams collect feedback everywhere: app store reviews, support tickets, surveys. Reading it all takes hours, and the loudest complaint isn't always the most important one. Most teams end up guessing what to fix next.
Every review lands in a theme, ranked by how many people it hurts.
Every review lands in a theme, ranked by how many people it hurts.

The solution

Sift reads every piece of feedback for you. Paste your reviews or upload a spreadsheet, and within a minute you get:
The themes your customers keep bringing up
How positive or negative each theme is
One clear "fix this first" recommendation, backed by real customer quotes
A weekly health score to see whether things are getting better
The overview puts the costliest problem on top, with a clear next step.
The overview puts the costliest problem on top, with a clear next step.

Design decisions

I designed Sift to feel like a calm instrument panel, not another noisy dashboard. The most costly problem sits at the top in a single dark card, and everything else is ranked underneath. Every number links back to the actual customer words behind it, so teams can trust the grouping instead of taking it on faith.
Each theme shows its trend and the real customer quotes behind it.
Each theme shows its trend and the real customer quotes behind it.
Visitors can explore the full product instantly with sample data, no sign-up needed, and the live demo has usage limits to keep running costs predictable.

What I delivered

A live web app: landing page, dashboard, theme details, feedback explorer and import flow
AI analysis that works with any major AI provider
Mobile-friendly, accessible interface
A 26-second launch video, animated and sound-designed from scratch
Clean, documented code on GitHub
Live demo: sift.virlabs.my.id Code: github.com/mvirgiawancr/sift
Need something like this for your product? Let's build it →
Like this project

Posted Sep 27, 2026

A web app that turns piles of customer reviews into a ranked list of what to fix first, powered by AI.