Canva India Design: Sports Campaign 2024
Aparajita Bhattacharya
Overview
Canva collaborated with Pillowcase Studio for the 2024 Sports Campaign, designing a range of marketing materials including social media templates, print assets, and videos. Our designs captured the energy and passion of Indian sports.
I delivered easy-to-use, culturally relevant, and customizable templates, empowering users to create impactful visuals and fostering brand partnerships across India's vibrant sports landscape.
Year: 2024
Brief
To craft culturally resonant and visually striking marketing materials that embody athleticism, boldness, energy, and passion while capturing the unique spirit of each sport in India.
Target Audience
The campaign targets diverse audiences across India, including regional fan groups, sports enthusiasts, and local businesses. Each sport, from cricket and football to badminton and tennis, connects with unique communities and brands. The focus is on engaging fans and promoting partnerships tailored to each sport.
To find these templates, switch to the language setting to English-India if this is not your default homepage for Canva, and enjoy!
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Posted Sep 19, 2025
As part of Canva design team, Pillowcase Studio/I worked on multiple collaterals for Canva's Sports Campaign 2024.
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