About the project:
ScaleApp is a tech-driven platform simplifying real estate decisions through data insights and risk management tools. Despite its potential, it lacked a social media presence, with barely any Instagram content. Our task was to create a bold, techy, neon-infused identity making ScaleApp stand out in the competitive real estate space.
Year: 2025
Credits:
Client- Defiant - Work for Scale App (A partnership)
Creative Director- Aparajita Bhattacharya, Ashutosh Saxena
Art Director- Aparajita Bhattacharya, Ashutosh Saxena
Designers- Aparajita Bhattacharya, Ashutosh Saxena, Kiri Pareek, Nikita Kasurde
2 likes · 15 views · Oct 23, 2025
Developed a bold, techy identity for ScaleApp's Instagram, in partnership with Defiant Digital!
Timeline
Dec 4, 2024 - Dec 16, 2024
