Chocolate Packaging Designs

The challenge was to capture the essence of the brands while creating a shared aesthetic that would make the chocolate bars look good in a group, enabling Lyst to send them out as a cohesive selection.

I combed through photographs of runway shows and the year’s hero products, hunting for motifs and details from each brand that would translate well onto chocolate bar packaging. For instance the Moncler design references the mountains that are strongly linked to the brand’s heritage, along with the black background that the brand used in its product photography.