User-Friendly Web App Design for Rapid
Alao Heritage
Overview
Rapid is a fintech platform that empowers users to automate savings, track financial goals, and invest spare change, turning everyday habits into long-term wealth.
Goal
The was to Design a user-friendly web dashboard that:
✔️ Simplifies goal-setting and progress tracking
✔️ Visualizes savings/investment growth intuitively
✔️ Encourages consistent saving through behavioral nudges
Challenges
The Challenges our ideal user's are facing:
✔️ Low engagement: Users abandoned manual savings tools
✔️ Analysis paralysis: New investors felt overwhelmed
✔️ Trust gaps: Users hesitated to enable auto-save features
Goal
The Solution we proposed to counter the challenges:
Goal visualizer: Progress bars + milestone celebrations
"Set & Forget" mode: AI-powered auto-save rules
Micro-investment toggle: Round-up spare change with 1 click
Working In Progress with the Landing Page
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Posted May 17, 2025
Designed Rapid Finance’s savings Web App, transforming manual tracking into automated wealth-building with goal visualization, AI-powered auto-save.
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Rapid
