Our goal: Create a brand to sell products both physically and online, as well as host events, parties, and brand collaborations.

My role: Co-founded the project and led it as CEO, overseeing all marketing aspects, including copywriting, social media management, client campaigns, and event management.

Result: Successfully built a strong brand, grew the online community to over 1M followers, and generated significant engagement through events and collaborations.

My role focuses on strategic leadership and comprehensive management of the company, ensuring that operations, marketing, and creative goals are aligned with the brand’s growth and impact.

E-commerce and sales: Designed and implemented strategies for online and physical sales, optimizing the performance of digital platforms.

Digital marketing: Developed customized digital marketing services for diverse campaigns and collaborations.

Branded Content Partnerships: Managed strategic partnerships with brands to create high-impact content that connects with millennial and Gen Z audiences.

Event management: Organized and supervised creative and experiential events, ensuring flawless execution and strong audience engagement.

Team leadership: Built and led a multidisciplinary team, fostering innovation and a collaborative work culture.

This role has allowed me to combine my leadership skills, creativity, and expertise in the digital landscape to build a solid and recognized brand, perfectly aligned with current market trends and demands.