Photographer portfolio and e-commerce

Ermanno Fissore

Intro

Role: Leading concept, design and development of the portfolio and e-commerce
Tools: Relume, Figma, Developed in Wodpress and WooCommerce
Timeline: 1 month
Services: Art Direction, Brand Identity, Website Design, No-code Development
Industry: Art

Manuela Fraioli photographer

Is an Italian photographer based in London, working across fashion and portraiture. My images explore contemporary expressions of femininity and movement through a quiet, emotionally charged lens – often shaped by my background in dance and a long-standing interest in art history and sculpture.

Project Objectives

I was commissioned to design and develop her portfolio and web store
The website needed to reflect Manuela's photographic and storytelling style to express the vision, feeling and approach of her art.

Scope of Work

Art Direction
Brand Identity
Website Design
No-code Development (Made in Wordpress and Woocommerce)
Integration of an E-commerce platform
4 pages in total

Strategy and Communication

I’ve worked closely from the beginning with with Manuela, to ensure the brand objectives were achieved and every detail polished to perfection.
After some visual exploration and an introspective brand research, we agree together on the direction to follow, collecting feedback on every stage of the process to make this project as personal as possible.
A sitemap of the website designed and planned at the beginning
A sitemap of the website designed and planned at the beginning
Masonry gallery home page to showcase her style directly
Masonry gallery home page to showcase her style directly
Projects page
Projects page
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Posted Jul 22, 2025

A personalised portfolio and small shop for a fashion and portrait photographer.

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