Echo is a chat application that helps businesses connect instantly with their customers through real-time messaging, video chat, and smart inbox features.
I was tasked with designing a high-converting landing page that communicates value instantly, highlights product features, and builds trust with users.
π― Objective
Create a visually compelling and conversion-focused landing page for Echo that:
Clearly presents the platformβs core features
Builds social proof through testimonials
Encourages users to start chatting or sign up
π¨βπ» My Role
I led the end-to-end design process:
Crafted the UX structure and flow
Designed high-fidelity UI in Figma
Created custom 3D visuals and mockups
Wrote microcopy to guide users toward CTAs
π Key Features Highlighted
Live Video Messaging: Seamless support for face-to-face conversations
Secure Chats: End-to-end encryption for privacy
Quick File Sharing: Share media and docs instantly
Unified Inbox: Manage messages across multiple platforms
Sales Conversion: Turn chats into direct orders
π‘ Design Approach
Hero Section: Headline, social proof, and app mockup to capture attention
Features Block: Clean 3-icon layout for clarity
Live Demo Preview: Image + explanation combo to build credibility
Sales Push Section: Tailored CTA to appeal to decision-makers
Social Proof Carousel: Real reviews to boost trust and retention
Sticky CTA Footer: Encouraging final push to conversion
β Results
Clear product communication
Modern and friendly interface
Mobile-first responsive layout
Created a strong first impression for potential users and investors