Upscaled Tennis Wear for Women | Branding

Serena Tyrrell

Brand Designer
Graphic Designer
Creative Director
Adobe Creative Suite
Adobe Illustrator
Adobe Photoshop

The brand + mission

The mission behind this branding project was to give Maven Ridge an upscale, feminine, and classy visual identity that resonates with their target audience and reflects the quality of their clothing.
The chosen colors evoke a sense of luxury, fitness, and nature—qualities the brand aimed to highlight with this project.

Services:

Brand design
Creative direction
Poster design
Poster design
Poster design
Primary logo | Marketing materials
Primary logo | Marketing materials
Primary logo | Marketing materials
Primary logo | Marketing materials
Marketing materials
Marketing materials
Logo mark
Logo mark
Primary logo
Primary logo

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