Bagel Shack
Froopy Designs
The Bagel Shack is a brunch corner-shop created for thinkers and innovators to stop and sit awhile.
About the Brand
The Bagel Shack is a brunch corner-shop created for thinkers and innovators to stop and sit awhile. This is a brand that is playful, yet still embodies modernity and sleekness.
Initial Project Draft & Planning
This project had four main aspects to it: 1) logo design, 2) color palette selection, 3) merchandise design, and 4) landing page design.
Starting off the project, I began with a number of sketches for the logo, brand patterns as well as merchandise, before moving on to creating a vector design.
Initial Logo Sketch
Merchandise Design Sketch
Logo Alternatives
Final Product
The final design consists of a mascot logo which consists of a bagel mascot wearing a roof-like hat. This logo is then incorporated into a variety of colour palettes to the client’s liking, and eventually designed into products which includes a totebag merchandise as well as a web landing page.
Finalized Merchandise Design
Finalized Landing Page Design
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Posted Mar 18, 2022
The Bagel Shack is a brunch corner-shop created for thinkers and innovators to stop and sit awhile.
