CalmLab Brand Design

Moa Design

Completed work

Brand Designer

Brand Strategist

Logo Designer

Adobe Illustrator

Adobe Photoshop

Cosmetics

CalmLab

CalmLab is a skincare brand rooted in the concept of“calm” and “laboratory”—merging emotional soothingwith clinical credibility. It offers a brand experience thatgently comforts both the skin and the mind.Thewordmark visualizes each component of the name:‘Calm’ is expressed in a serif typeface that conveyswarmth and nature, while ‘Lab’ uses a sans-seriftypeface to represent professionalism and scientific precision.The symbol features soft, organic curves in arepeated formation, reflecting the ideas of naturalrhythm and calm restoration. The overall graphicsystem employs a restrained color palette and gentlecomposition to build trust and emotional resonance.