
Posted Oct 16, 2026
A fresh and elegant sunscreen hero section design for ALLIE, focused on daily UV protection, soft sunlight, and a clean luxury skincare experience. The goal was to create a hero section that instantly communicates freshness, protection, and premium beauty. I used a soft outdoor background, glassmorphism feature labels, elegant serif typography, and a clear product-focused layout to make the UV gel feel lightweight, breathable, and trustworthy. Problem: Most sunscreen landing pages either feel too clinical or too crowded with product details. This can make the product look less emotional and less lifestyle-driven, especially for beauty and skincare audiences . Solution: I designed a calm, airy hero section that balances product education with emotional appeal. The product stays at the center, supported by minimal copy, clear CTAs, and floating benefit tags like SPF 50+ , PA++++ , and Weightless Gel . The visual direction makes the product feel premium, gentle, and perfect for everyday sun protection. Would love to hear your thoughts and feedback!