Fingoo Finance Buddy Tool

Fingoo is a personal, conversational investment analysis AI tool, whose name is derived from "FIN" (Finance) and "GOO" (friend) to represent a customized analysis companion. Its mission is to help users become wise investors by focusing on essential information and delivering core content quickly and intuitively.

Researching existing investment platforms.

Conducting user interviews and studies who have used existing platforms to understand the pain points.

Low Accessibility and High Entry Barrier : Existing investment platforms were difficult to access and use.

Complex Functional Structure : Existing platforms have specialized and complex functional structures.

Difficulty Accessing Information : The complex feature structures made it challenging for users to reach essential information.

Little to No Knowledge : A lot of users using finance platforms are beginner in finance and stocks so they need some guidance and learnings to use most of the features to the fullest.

Existing Learning Platforms : There are multiple finance learning platforms and YouTube channels but it's not suited for every user and they need a more interactive way to learn.

Simple UX (User Experience) : FINGOO provides a simple UX designed for quick utilization by anyone.

Information Provision Focus : The platform concentrates only on essential information, delivering just the core content.

Investment Analysis Support : Analysis is made easy by providing intuitive visual materials and comparative data.

Introducing Interactive Learning Method : Using other language learning platforms for references such as Duolingo, Cake, etc, we designed an interactive way to learn with topics broken down in chapters and flash card-esque style so it's easy to understand.

Boosting Confidence through Quizzes : After each chapter, users can take part in a small quiz based on the chapter and get to know where they stand.

Gamified Learning : Each month, a new season will start which will encourage the users to keep their learning up and get rewards. This not only increases user retention but helps them learn more topics and becoming educated in Finance.

Working on simplifying the UX and making the UI as easy to use as possible.

Working on creating a design system.

Working on making SNS content for promotion and eventual launch.

Simplicity and Accessibility : This decision was made to directly solve the problems of low accessibility and the high entry barrier associated with existing investment platforms.

Focus on Core Content and Information : By focusing only on core content and information, the platform ensures rapid and intuitive delivery of critical and important data.

Simplified Learning and Quizzes : Breaking down topics into digestible chapters makes users help retain more information and quizzes keep them on top of their learnings.