Abby Sutherland
The Client
Prominent social media influencer with 74k IG followers and 250k TikTok followers. Client has a loyal fanbase and was looking to diversify streams of income outside of standard offers. Due to agreement terms, revisions were completed as ghost writer and sold under the name of client, which cannot be disclosed.
Scope of Work
The client had previously hired another writer but felt the work was inauthentic and sterile. After our initial call, research was done on the influencer and their brand for tone and style. The initial 7 page eBook was rewritten, formatted including provided images, and was revamped with helpful activities for readers resulting in a 45 page activity eBook. The client also opted for a new cover. The client was also advised on the best platforms for selling their eBook, as well as creative strategies for marketing and promoting it effectively. The new product was able to be sold for a significantly higher price point due to changes made. The eBook remains the most sold product provided by the client.
Client Testimonial
Thank you for listening and perfectly delivering my vision... I feel very confident about this book. I love the layout you shared and the color placement. I just feel very excited.