Website Design for AetherAI by Pragati Website Design for AetherAI by Pragati

Website Design for AetherAI

Pragati

Pragati

Designing the Host Experience for AetherAI

Product: AetherAI Role: UX/UI Designer Platform: Web (Landing Page, Onboarding, Dashboard)
Vehicle rental operators rely on marketplaces.
While those platforms bring,
High commission fees
No control over branding
Limited pricing flexibility
No ownership of customer data

AetherAI give hosts complete ownership of their fleet, pricing, and customer relationships.

I designed the complete host journey from first click to fleet management.

The Goal

Was to design a seamless experience that:
Converts marketplace users
Simplifies vehicle onboarding
Makes complex fleet management intuitive

01 — Awareness

Landing Page

Goal: Clearly differentiate AetherAI and increase signups.

Key Decisions

Strong value proposition: “Your Fleet. Your Prices. Your Platform.”
Side-by-side marketplace comparison
Modular feature highlights
Transparent pricing plan
Prominent CTAs: Get Started / Watch Demo

Research Personas

These personas from user interviews, behavioral patterns, and market research to represent key user groups before designing the AetherAI platform.
Vehicle Host (Supply Side)
Vehicle Host (Supply Side)
Vehicle Renter (Demand Side)
Vehicle Renter (Demand Side)
Result: A confident, trust-driven marketing experience focused on ownership and profitability.

02 — Activation

Vehicle Onboarding

Goal: Make vehicle registration simple and error-free.
Instead of long forms, I designed a guided 5-step flow:
1. Host Information Minimal fields. Clear validation. Fast account creation.
2. Pickup Location Clear field structure to avoid confusion around logistics.
3. Vehicle Details Structured grouping to reduce errors in license and state entry.
4. Photo Upload Drag-and-drop interaction with clear visual guidance.
5. Confirmation & Payout Setup Success state followed by Stripe integration — turning setup into monetization.
Result: Reduced cognitive load and a lightweight onboarding experience.
Vehicle Onboarding
Vehicle Onboarding

03 — Engagement

Host Dashboard

Goal: Turn complex fleet data into actionable insights.

Overview

Instant snapshot of:
Earnings
Booked days
Upcoming trips
Maintenance alerts
Clarity in seconds.

Pricing & Availability

Base rate controls
Dynamic discount rules
Last-minute pricing boosts
Calendar availability management
Revenue optimization made simple.

Smart Maintenance

Predictive service alerts
Cost summaries
Maintenance history tracking
From reactive repairs → proactive management.

Telematics Insights

Driving behavior metrics
High-speed alerts
Trip logs & downloadable reports
Operational confidence through data.
Host Dashboard
Host Dashboard

Final Outcome

The result is a cohesive host ecosystem that:
Clearly differentiates from marketplaces
Reduces onboarding friction
Empowers hosts with control and automation

AetherAI becomes more than a rental tool

It becomes a command center for vehicle operators.
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Posted Dec 21, 2025

AetherAI is a platform that empowers vehicle operators with full control over pricing, branding, customer relationships and fleet intelligence.