Fintech Rebrand and Global Event Marketing
Rushikesh Kella
Overview
A fintech business needed a coordinated brand refresh across its digital and offline presence, alongside representation at global industry events.
Goal
Create a more consistent brand presence across the website, social channels, offline materials, and event touchpoints.
What I handled
End-to-end rebrand coordination
Website and social presence updates
Offline brand materials
Exhibitor planning, booth presence, and lead capture at 3 global fintech events
What this work shows
A rebrand earns its value when the same message and visual system carry through every buyer touchpoint, including live events.
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Posted Sep 5, 2026
Led a fintech rebrand across website, social, offline materials, and exhibitor presence at 3 global industry events.
