Financial Platform: 28% More Qualified Leads by Rushikesh KellaFinancial Platform: 28% More Qualified Leads by Rushikesh Kella

Financial Platform: 28% More Qualified Leads

Rushikesh Kella

Rushikesh Kella

Overview

A financial platform needed to improve the quality of demand entering its acquisition funnel.

Goal

Increase qualified leads through stronger targeting and a more connected conversion path.

What I handled

Paid acquisition and campaign optimisation
SEO and content strategy
Email and social campaign support
Funnel analysis and conversion improvements

Result

Qualified leads increased by 28% through refined targeting and funnel work.

What this work shows

Growth work performs best when acquisition, content, and conversion decisions are connected around lead quality.
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Posted Sep 4, 2026

Increased qualified leads by 28% for a financial platform through targeting, acquisition, content, and funnel optimisation.