With multiple enterprise tools within Hellofresh, it is crucial and important to maintain consistency and clarity across all of these tools.
With every content we publish, we should be speaking to our users, the Freshies, as HelloFresh. When Freshies read something written by us, they should feel as if they’re embracing the HelloFresh DNA.
Project Process
Internal content audit across all internal tools
Align with broader content and style guide in HelloFresh
Project Outcomes
Voice and Tone Guide
Grammar Rules
Please feel free to reach out to learn more about my process and this project!