Guarana is one of Peru's most beloved soft drinks, a brand that provokes your curiosity only by hearing its name. For this campaign, they introduced more than two new flavours; they established their purpose.

No matter if sometimes the world feels a little smaller, with curiosity, there’s always something new to discover.

To create new paths, develop new ideas, and live unforgettable adventures, Guarana wants to keep you "thirsty"

The result was a fully integrated campaign that introduced CamuCamu and Copoazu, two new flavors that celebrate curiosity to discover beyond the traditiona