Basement 80

Objectives

This arcade and game shop requires branding that aligns with its 80s theme, inviting customers to revisit the classics. The arcade features a spacious game room and a store where iconic games such as the Rubik's Cube and Hungry Hungry Hippos can be purchased.

Results

The deliverables include a primary logo, secondary logo, logo variations, and extras. Successfully implementing these will develop a strong, unified brand identity that embodies the nostalgic feel of the 80s. This will enhance the shop's appeal, creating a memorable customer experience.