Squarespace Website Redesign for Coming to Spain

Coming to Spain is one of the two most popular and trusted online resources for individuals navigating the complex process of moving to Spain. While their reputation for providing vetted, high-quality information was stellar, their existing Squarespace 7.0 website didn't fully reflect their market-leading status.

The primary challenge was to close the gap between their top-tier reputation and their digital presence. The old website didn't effectively showcase the full breadth of their offerings beyond their popular blog. Key revenue-driving services and popular webinars were hidden or difficult to find. They needed a complete overhaul to not only look like the authority they are but also to better serve their audience and highlight their most valuable content and services.

I managed a strategic upgrade from Squarespace 7.0 to 7.1, using this technical migration as an opportunity to execute a complete redesign of the website's layout, copy, and overall user experience. The new design is clean, professional, and authoritative, built to instill immediate trust and position them firmly as a premier resource.

Key strategic implementations included:

A "Pro Services" Hub: We designed a clear, organized section to prominently feature their valuable services offered with trusted partners. This includes everything from Visa Strategy and Cross-border Financial Planning to Flat Searches and 1:1 Planning Sessions.

Dedicated Webinars Page: 🇪🇸 To highlight their role as active educators, we built a dedicated page for webinars. This feature allows users to easily register for upcoming live sessions or access a library of on-demand content, creating a new pillar for user engagement.

Authoritative & Modern Redesign: The entire site was visually transformed to match their recent rebrand. We implemented a new layout, professional typography, and refined copy that makes complex information digestible and easy to navigate.

Squarespace 7.1 Upgrade: The migration to Squarespace's latest platform provides a more flexible, powerful, and future-proof foundation, allowing for enhanced design capabilities and better site performance.

Coming to Spain now has a website that visually and functionally matches its reputation as a market leader. The new, strategic layout elevates their webinars and professional services from footnotes to featured offerings, creating clearer pathways for their audience to get the help they need. The platform now effectively communicates their full value, reinforces their authority, and provides a seamless user experience that solidifies their top position in the "move to Spain" niche.