Co-Marketing & Editing Support for Video Game Strategy Guides
As a former Digital Product Manager at Prima Games, a division of Random House, I have extensive experience in co-marketing and editing for the video game industry. I collaborated with major licensors such as EA, Capcom, The Pokemon Company, and Ubisoft to create high-quality digital ebooks and develop mutually beneficial co-marketing plans that boosted sales for both the guides and games. My expertise includes launching fan sites, blogs, and social media accounts, event presentations, creating partner video content, and producing engaging blog and forum content. Additionally, I stepped as an additional copyeditor and translator for multiple titles. I am skilled at maximizing revenue and building strong relationships with partners to achieve shared goals.
Working with Lex was always a highlight in my day. Pleasant, prompt, eminently capable, and helpful during every type of circumstance, Lex made her mark for all the right reasons, and I wouldn’t hesitate to work with her again.
-David S. J. Hodgson | Then: Author. Now: Editorial Director at Activision
Some Favorites:
Six Guide Projects
Note: all these books are available on the Internet Archive. Credited under maiden name.
Lex is an energetic, outgoing, and friendly digital marketer, always on the lookout for the next great advertising venue. Working with her is a blast.
-Dan Birlew | Author
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Posted Jun 29, 2024
Former Digital Product Manager at Prima Games, a division of Random House, with expertise in co-marketing and editing for the video game industry.
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