I wrote a sales script for an 1,100 acre California ranch

Dan Hays

Copywriter
Sales-Driven Marketing
Microsoft Word
The client was a real estate agent who specialized in California ranch properties. She had provided me with a rough draft, and asked if I would expand it to capture the essence of the property. She gave me a link to the MLS listing, which had a lot of details. But she left it to my judgment about how to weave it into a story. This was the first of several scripts she asked me to write.
She planned to use a Sam Elliott type voicover person, and wanted the script to reflect a slow and thoughtful tour of the ranch. I developed that script for her.
Here's what the buyer said: ⭐️⭐️⭐️⭐️⭐️ "Dan went way above and beyond! I am technologically challenged. He was so patient and helpful. I will definitely hire again! very professional."
Pinto Ranch
Escape to the peaceful oasis that is - Pinto Ranch.
This one-of-a-kind estate is nestled at the base of Volcan Mountain in the historic San Felipe Valley.
The ranch is only one and a half hours north of downtown San Diego, and one hour east of the famous Temecula Wine Region.
Driving on to the grounds awakens your vision of a long-held dream - a place to make your own.
This unique property is the fulfillment of that vision - Pinto Ranch.
This 1,100-acre ranch is ready for you to saddle up your horse, or head out for a hike, and live out your true calling.
Oak-filled woodlands surround you in the secluded upper ranch residential compound, replete with natural creeks and streams, where you can explore the backcountry.
Breathe in the rich aromas of nature wafting down from the lush mountains and into the expansive open spaces.
Listen as the trees rustle gently in the breeze. Your views range from meadows to panoramic, and your every sense is immersed in peaceful bliss.
The architecturally designed main house is a beautifully restored Olde Californian ranch home from 1935. It is warm and inviting, as you pull off your boots and warm by the stone fireplace.
The wide open living and kitchen area has plenty of room to spread out and enjoy relaxing evenings and casual conversations.
The three luxurious bedrooms and three bathrooms can accommodate plenty of guests and friends.
At the nearby spring-fed pond it is easy to imagine the excited laughs and shouts of swimming children, and when things are quieter, it is a relaxing place to drop a fishing line.
The architecturally designed 3-level treehouse is worthy of being featured in an architectural digest, and provides a unique and memorable experience that your children and grandchildren will talk about and remember fondly for years.
As you leave the upper ranch, you wander down to the 95 acre lower ranch, looking out over scenic vistas in every direction.
The lower ranch has a well-maintained 1950s cottage, a garage with a guest or caretaker's apartment, and a large horse arena with RV parking.
There is a magnificent 3,200 square foot four bedroom, five bathroom retreat center, that’s perfect for educational training, group events, and large family reunions.
The center has a large hearth, a cozy loft, rooms for guests, en suite baths as well as one indoor and two outdoor public bathrooms, for those who explore the grounds.
The commercial kitchen is large enough to comfortably cater a wedding or special event.
The many extras include storage barns, solar power, two water wells and a backup generator.
At the of end the day solidify another sound night's sleep with healing time in the ceremonial sweat lodge, capable of holding up to 15 people.
As you drove onto the property you saw a long-held dream springing into life.
This property has everything you need, whether you want to start a vineyard, create a wellness retreat, or enjoy a family compound.
You may want to put down roots, or have a peaceful getaway place, away from the hustle and bustle of city life.
Create the future and legacy that best suits your vision.
Then embrace the natural peace and tranquility of your treasured estate, unlike any other.
Pinto Ranch
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