Aequim: visual design and UI system in Figma
Sam M
Client: Aequim / Role: Visual design and UI system / Scope: Redesign in Figma
The problem
Aequim's layout was clunky and outdated. Users struggled to see what the product could do, and stakeholders found it hard to explain its value.
Our approach
We redesigned the visual design and built a UI system in Figma around one goal: make the product understandable at a glance. That meant a clearer layout, a consistent set of components, and a more inviting look for a first-time visitor.
The outcome
A cleaner, more inviting interface that shows what Aequim does and gives its team a clearer way to talk about the product. We have no measured results to share for this project.
Built by Built for SaaS: design and development for SaaS teams. 53 clients since 2021, 74+ sites and products, rated 4.97 from 19 reviews.
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Posted Oct 11, 2024
Revamped Aequim's visual design to create a more inviting experience, helping users easily understand and connect with the product.
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