Client: Aequim / Role: Visual design and UI system / Scope: Redesign in Figma

Aequim
The problem
Aequim's layout was clunky and outdated. Users struggled to see what the product could do, and stakeholders found it hard to explain its value.
What we delivered
A cleaner layout that shows the product's capabilities at a glance, with a consistent look from the first screen to the last.
A component-based UI system in Figma with a clear hierarchy, so every screen reads as one product and a first-time visitor knows what it does.
12 design visuals that stakeholders can use when they explain the product.
Screens

Aequim screen

Aequim screen

Aequim screen

Aequim screen

Aequim screen
UI system

Aequim UI system

Aequim UI system

Aequim UI system

Aequim UI system

Aequim UI system

Aequim UI system
1 like · 54 views · Oct 11, 2024
Revamped Aequim's visual design to create a more inviting experience, helping users easily understand and connect with the product.