Visual Brand Identity for an by Naima JordanVisual Brand Identity for an by Naima Jordan

Visual Brand Identity for an

Naima Jordan

Naima Jordan

Visual Brand Identity for an eclectic daily-wear and home decor brand. I asked myself one question: what does a brand look like when it refuses to be one thing?
I built out the full identity - voice, palette, positioning, the works.
Inspired by brands for people who are allergic to boring.
not a real brand. just proof that it could be.
wear the chaos 🌀
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Posted Apr 18, 2026

Visual Brand Identity for an eclectic daily-wear and home decor brand. I asked myself one question: what does a brand look like when it refuses to be one thi...